BORING IS BAD FOR BUSINESS /

BORING IS BAD FOR BUSINESS / 

Awkward

TO

ICONIC

TAKE YOUR BRAND & WEBSITE PRESENCE FROM

BRANDING AND ELEVATED SQUARESPACE WEBSITES FOR LIFESTYLE BUSINESSES READY TO GLOW UP.

Start Your Project
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Black and white photo of a woman in a black tank top and dark pants, with her head tilted back and eyes closed, against a plain gray background. The word 'SERENE' is displayed vertically in large, abstract, stylized white letters overlaying the image.
Woman with long, wavy brown hair, standing against a white wall, looking at her phone, dressed in a white long-sleeve crop top, black wide-leg pants, holding a red woven clutch.

YOUR BUSINESS HAS GROWN. YOUR BRAND HASN’T CAUGHT UP YET.

You know your business is stellar.
But your website feels outdated.
Your visuals feel inconsistent.
And you’re not proud to send people to your site.

A person picking up trash outdoors with the quote, 'Focus on the good & the good will multiply' overlaid on the image.
Image of a person walking on a dirt path in a desert landscape with bushes and trees in the background, overlaid with the text 'The Fray & Fringe Jean Company U.S.A. 2007'. 
Sound Familiar?
Abstract design featuring blue and beige curves, a clock with scissors for hands, and a partially visible woman's face with blonde hair.

A strong brand removes that hesitation.

When your brand looks aligned, showing up becomes less awkward and as the face of your business, you become much more confident.

Black and white logo for 'Black Eye Care PHX' over a blurred image of a woman with long hair wearing a face mask and glasses.

ELEVATED BRANDS & WEBSITES

FOR BUSINESSES READY TO BE SEEN.

Socially Awkward Agency works with lifestyle brands that care about how they’re seen. The ones building something meaningful and ready for a brand presence that reflects the quality of their work.

Through intentional branding and elevated Squarespace website design, I help businesses move from scattered visuals and hesitant visibility to a confident, cohesive brand presence. The kind that attracts the right clients and makes showing up feel natural.

Because showing up for your business shouldn’t feel awkward. It should feel iconic.

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Your brand influences what people expect to pay before they ever meet you.

Our Signature Service

THE BRAND ICON EXPERIENCE

A complete brand and website transformation designed to elevate how your business is seen.

If your brand feels inconsistent, outdated, or simply doesn’t reflect the quality of your work anymore, this experience is designed to change that. Together, we build a cohesive visual identity and a beautifully designed Squarespace website that positions your business with clarity, confidence, and intention.

Because showing up for your business shouldn’t feel awkward. It should feel iconic.

WHAT WE’LL CREATE TOGETHER:

  • We begin by establishing the visual foundation of your brand—defining the aesthetic, tone, and personality that will guide everything moving forward.

    Included:

    • Mood board and creative inspiration
    • Primary logo
    • Two supporting sub-logos
    • Color palette
    • Typography suite (font files not included)
    • Custom brand pattern or texture
    • Brand Kit Application Guide

    These elements work together to create a brand that feels cohesive, recognizable, and ready to grow with your business.

  • Your website is often the first real impression someone has of your brand. It should feel polished, intentional, and easy to navigate.

    The Brand Presence Experience includes a custom Squarespace website with up to five pages, designed to communicate your value and guide visitors toward working with you.

    Website Features

    • Custom Squarespace design
    • Up to five fully designed pages
    • Mobile optimization
    • Strategic page layout and structure
    • SEO-friendly setup
    • Domain connection and launch support
    • Website walkthrough after launch

    The result is a website that feels aligned with your brand and makes it easier for clients to understand what you do and how to work with you.

  • Once your brand and website are complete, you’ll receive a small set of launch graphics so you can confidently introduce your new brand presence to your audience.

INVESTMENT:

$6,000

Learn More

Want to elevate your brand presence?

Start Your Project
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Testimonial
Black and white abstract design with symmetrical figures resembling mythological creatures or demons, set against a dark, textured background.
A person is taking a mirror selfie with a phone, and overlaid on the image are the repeating words 'HEARD WORD' with a star symbol in the middle of the 'O' letters.

“Kristina understood my vision from the moment we first spoke. It was almost this kind of understanding that wasn’t necessarily said in words, but felt. She never once tried to sell me on a package, which made me feel the desire to pursue her services with eagerness, comfort, and ease. Her timely responses and careful consideration to her craft were unmatched, getting it right almost immediately with quick turnaround times. If you are looking for a highly creative person to bring life to your future business or brand, the socially awkward agency is for you.”

* ANNIE STOPAK * HEARD WORD *

A woman with dark hair adorned with white butterfly hair accessories, sitting with her eyes closed, surrounded by white butterfly cutouts on her shoulder, arm, and nearby. She has pink eyeshadow and a serene expression.
Close-up of a decorative black and gold design on textured paper, featuring ornate swirls and floral patterns.
Silhouette of a woman sitting in a curled position with her hand up, and a small insect flying nearby, all in black against a brown background.
A hand holding a lit cigarette with smoke rising, and a graphic overlay that reads 'Heard Worn Curated Meditations' with ornate symbols and a logo.

Select Branding Work

A woman in a red fringed dress, tan cowboy boots, and a large sunhat stands on a desert landscape with sparse vegetation under a cloudy sky.

FRAY & FRINGE

Woman looking at herself in a mirror, touching her face.
Close-up of a woman with blonde, wavy hair, wearing earrings and a white strap top.

BEACH, PLEASE

HEALTHY BEAUTY BY HELEN

MISS MOODY

View Project →

A young woman with long hair wearing sunglasses, smiling and winking at the camera, in black and white.

BLINK EYE CARE PHX

All photography by Kristina Carden

THE HAISLEY

Hello,
A woman with curly hair smiling and laughing while sitting on a bed, wearing a leather jacket and holding a necklace with long beads.

I’m Kristina

After more than 20 years in the creative industry working with brands like Starbucks, Google, and FedEx, I started Socially Awkward Agency to help smaller lifestyle businesses build brands that inspire confidence.

Because great businesses shouldn’t feel awkward showing up online.

LEARN MORE

The Brand on Demand Shop.

Semi-customizable brand kits pre-designed & waiting for you.

Shop Now

BORING IS BAD FOR BUSINESS

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BORING IS BAD FOR BUSINESS ⋆